A complete customer view on just a few square centimeters

Interview multiple candidates

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Ask for past work examples & results

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Search for the right experience

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Vet candidates & ask for past references before hiring

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Once you hire them, give them access for all tools & resources for success

BNA (Best Next Action) is software developed by Datametrics to facilitate customer follow-up and customer service. The goal is to provide a comprehensive view of the customer at a glance. This way, you can easily create your own campaigns and engage in precision marketing. With incoming calls, you are always immediately informed about your customer. In other words, you maximize the outcome of every conversation, making the most of every second.

The right content for every conversation

A rule-based engine in the BNA system, which manages the logical sequence and planning of the next best action to be taken, ensures the right content for every conversation. Active and passive campaigns can be linked to each customer or customer group. The software also records every action and interaction with the customer to create a complete customer profile. At the end of each conversation, the BNA user sees a summary of the actions and agreements made. If necessary, a new call action is automatically created for follow-up, ensuring that no sales or service opportunities are lost.

“So far, we have noticed that BNA really works for our users. We see a 45% acceleration in case handling, along with a 76% increase in the number of quotes and a 15% higher sales rate." - Gidion Tharmakulasingam, Operations Manager at Datametrics.

The data from the BNA system can be synchronized with CRM systems such as Microsoft Dynamics and Salesforce. BNA can also be seamlessly integrated with multiple internal and external (cloud) applications.

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